Roger Ach Notes: VideoAds Increase, Consumers Begin to Adapt. Completion Rates for Pre-Roll Not Great but they're Improving. #vADz makes this easier.
http://bit.ly/cXzDK7
As Video Ads Increase, Consumers Begin to Adapt - Advertising Age -... adage.com
Research from video ad server Freewheel shows that completion rates for video ads went up over the past year
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